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Wisconsin's Four Seasons of Fun
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Four Seasons of Fun

Wisconsin winters make the state a snow sports paradise. Nordic skiing, snowmobiling, show shoeing and ice fishing are abundant. As snow melts in the spring, see the stunning cherry blossoms of Door County and get on the water for rafting and fishing – there are more than 15,000 inland lakes, two Great Lakes and the mighty Mississippi River to enjoy. Summertime heralds patio dining and food trucks, cabin camping and outdoor events like Summerfest, the largest outdoor music festival in the world. In the fall, take a drive along the Great River Road, named a bucket-list road trip by USA Today.


Midwestern Munchies

Come hungry, because the Midwest’s famously fresh meals are on the menu. Learn the history of cheese making at the National Historic Cheesemaking Center in the Cheese Capital of Monroe, then visit a local factory to pick up a freshly made wedge. Beer is beloved here, sipped in beer gardens and produced in a wide array of microbreweries around the state. Notable ones to try: 3 Sheeps, Lakefront Brewery, Capital Brewery and New Glarus Brewing. Chat with the locals over an old-fashioned and a fish fry at a supper club; there are more than 300 throughout Wisconsin.


Cultural Standouts

Famed American architect Frank Lloyd Wright was born here and left his mark across the state. Nine sites are part of the self-guided Frank Lloyd Wright Trail through southern Wisconsin. Motorcycle fanatics can get their fill of “hogs” at the Harley-Davidson Museum in Milwaukee. While in the city, don’t miss the Milwaukee Art Museum. The iconic building is as stunning as the collection of 25,000 works inside. On a spiritual note, the Shrine of Our Lady of Good Help is the site of a Catholic Church-confirmed apparition of the Virgin Mary.

Wisconsin's Four Seasons of Fun
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Fun Fact

The Frank Lloyd Wright-designed First Unitarian Society of Madison in Wisconsin
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The Frank Lloyd Wright Trail features nine sites designed by the Wisconsin-native architect.

Harvesting cranberries on a fall day in Wisconsin
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Although the town of Warrens only has 400 residents, it draws 100,000 visitors each September for the world’s largest cranberry festival. Wisconsin produces 60 percent of the USA’s cranberries.

A classic ice cream treat at Soda Pops in Wisconsin
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Make room for dessert! The first-ever ice cream sundae was served in Two Rivers, Wisconsin in 1881.

Must see places

Exterior view of Lambeau Field, home of the Green Bay Packers, in Wisconsin

Lambeau Field

Wisconsin residents are true fanatics for the Green Bay Packers National Football League team. Don your green and gold apparel and take a guided tour of Lambeau Field, the team’s home field and the longest continuously occupied stadium in the NFL. For the full experience, wear your foam “cheese head” hat and catch a live game.

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Exploring the interior of Frank Lloyd Wright’s Taliesin estate in Wisconsin


Wisconsin-native architect Frank Lloyd Wright built (and rebuilt – twice) his famous estate in Spring Green. Tour his home of 30 years where he designed some of his most influential works, explore the Wright-designed visitors’ center and grab a bite to eat in the café.

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Father and son check out a glass sculpture in the Milwaukee Art Museum

Milwaukee Art Museum

This downtown museum on the shores of Lake Michigan is home to more than 2,500 works of art. Its striking exterior is an architectural delight, with wings that fold and unfold over the structure. Inside, don’t miss the photography center or the sculpture garden.

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Harley Davidson Museum in Milwaukee, Wisconsin

Harley Davidson Museum

Harley-Davidson was founded in Milwaukee and has grown to be synonymous with motorcycle culture. Whether you’re a rider or just an admirer, the museum’s exhibits of historical H-D models – including Elvis Presley’s bike – are a can’t-miss.

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Riding a water slide at Noah’s Ark Waterpark in Wisconsin Dells

Wisconsin Dells

Wisconsin Dells is known as the Waterpark Capital of the World and a haven for outdoor activities in the glacier-carved gorges along the Wisconsin River. This popular vacation spot also offers breweries, distilleries, dining, shopping and a quaint downtown.

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Taking in the view at Devil’s Lake State Park in Wisconsin

Devil’s Lake State Park

Devil’s Lake attracts millions of visitors every year with year-round outdoor activities: rock climbing, boating, kayaking and camping, as well as sunny beaches in summer and snow sports in winter. Hiking is especially noteworthy, particularly the East Bluff, Balanced Rock and Devil’s Doorway Trails – the rock formations are absolutely mind boggling and the long-range vistas can’t be beat. 

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The ornate, tranquil interior at Shrine of our Lady of Good Help near Green Bay, Wisconsin

Shrine of our Lady of Good Help

Located near Green Bay, the Shrine of Our Lady of Good Help is an interesting side trip to see a Catholic Church-confirmed Virgin Mary apparition site. Daily mass and confession are offered and the tranquil, rural grounds invite quiet reflection in the prayer gardens.

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Kayaking along the rocky shore of Apostle Islands National Lakeshore in Wisconsin

Apostle Islands National Lakeshore

The 21 Apostle Islands on Lake Superior hold a collection of historic lighthouses and a bounty of outdoor activities. Take a water taxi or cruise to the islands, look for wildlife, go scuba diving and trek 80 kilometers of hiking trails.

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The outdoor patio at Leinie Lodge, where you can sample Leinenkugel beers in Chippewa Falls, Wisconsin

Leinenkugel’s Brewery Tour

This Chippewa Falls-based brewery was founded 150 years ago by a German immigrant and its first customers were local lumberjacks. Leinie, as it’s called, is still run by the Leinenkugel family and continues to offer a selection of traditional German brews. The guided tour includes beer samples and a souvenir glass to take home. 

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