Atlanta, Georgia is an epicenter of excitement, with top-notch dining, year-round events and memory-making attractions.
At Pemberton Place in the heart of the entertainment district, you can explore the Western hemisphere’s largest aquarium at the Georgia Aquarium, get a history lesson at the Center for Civil and Human Rights and see the Fountain of Rings water show at Centennial Olympic Park. One of Pemberton Place’s most popular attractions is World of Coca-Cola, where you can explore and experience the fascinating story behind the world-famous beverage.
A Walk through the Past
There’s a lot to do at World of Coca-Cola, so where should you begin? With a refreshing drink, of course! In the lobby, enjoy an ice-cold Coca-Cola, Diet Coke, Coke Zero or Coca-Cola Life before you immerse yourself in soft drink history. Did you know that Coca-Cola was first served in Atlanta in 1886, and the beverage is now sold in more than 200 countries around the world? The Loft and Milestones of Refreshment exhibits house more than 1,200 pieces of Coca-Cola memorabilia, from vintage advertisements to an antique delivery truck and soda bottles from around the globe. The Pop Culture Gallery upstairs highlights works by several artists who have been inspired by the brand and is a must-see for fans of pop culture.
Visitors learning more about Coca-Cola history in the Loft exhibit at World of Coca-Cola
Selfies, Secret Recipes and Taste Tests
Stop to take a selfie with the Coca-Cola Polar Bear, then check out the Vault of the Secret Formula. If you’ve ever wondered what goes into making the world’s most popular soft drink, well . . . you won’t find out. The recipe is secured in the vault, but you’ll be able to experiment with making your own “mix” to see how close you get to the real deal. Get a behind-the-scenes look at the bottling process and head upstairs to Taste It! where you can sample more than 100 Coca-Cola products from Africa, Asia, Europe and the Americas. Pick up a souvenir at the Coca-Cola Store – many items are exclusive to this location.
Taking a selfie with the Coca-Cola Polar Bear
World Travelers Welcome
Coca-Cola is a brand that transcends cultures and borders – it’s found in every corner of the globe and is recognized by 94% of the world’s population. It’s no surprise, then, that World of Coca-Cola is easy to explore for just about anybody. Guide maps are offered in 10 different languages. The attraction is included in Atlanta CityPASS, a booklet which provides discounted tickets to five of the city’s must-see sites. World of Coca-Cola is easy to navigate yourself, yet VIP guided tours are available for a more personalized experience. Install the free World of Coca-Cola Explorer app on your smart phone to unlock a ton of interactive activities as you explore.
Friends enjoying the Taste It! Exhibit, where you can sample Coca-Cola products from around the world